Founder guides

Real playbooks for founders actively raising.

Story-led, data-backed. Numbers from 132 scored decks and 41,000+ enriched investors. Pick a playbook, ship the next email better than the last one.

Latest

📊Pitch deckMar 18, 2026

The slide on page 3 kills more raises than the team slide

Most founders agonize over the team slide. The problem slide on page 3 is what actually decides whether the partner reads the rest. Here is what good ones look like.

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✉️Cold email

Subject lines, body structure, follow-up cadence. Real reply-rate data from 4,200+ tracked sends.

4 playbooks

📊Pitch deck

Slide-by-slide teardowns. The 8 dimensions VCs score on, with examples of what high-scoring slides look like.

4 playbooks

🔍Investor research

Build a 50-fund target list. The free toolkit, the data fields that actually matter, what to skip.

2 playbooks

🏛️VC intel

How specific funds operate. Fund mandates, deployment timing, what a Tier-1 partner actually wants to see.

5 playbooks

📈Fundraising data

What 132 closed rounds reveal about timeline, check size, dilution, and what closes vs. dies.

1 playbook

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